Building understandable AI experiences

Clear context, source visibility and meaningful user choices make AI easier to use thoughtfully.

Explain the role of AI

People should understand what the assistant is helping them do. A translation workflow, a plant-identification tool and a document assistant each need different explanations and controls.

Keep the source visible

Make it easy to compare an output with the information behind it. A research briefing can link to the paper; a translation can preserve the source structure; an operational answer can point to the relevant record.

Give people useful control

Let users review, edit and choose the next step. In creative commerce, proof review connects an idea with the product being considered. In family storytelling, reviewed writing helps preserve the speaker’s intended meaning.

Design the handoff

Some questions need a person with the right context. A clear handoff to a staff member, specialist or service team can be part of a complete product experience. The interface should make that next step easy to understand.